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A little bit about us

Here at John Sands we pride ourselves on offering innovative products designed to inspire, make you smile and help you better connect with the people that matter most.  People are the most important part of our business, and we aim to provide positive and memorable experiences for everyone now and into the future.

As part of the American Greetings family, and together with UK Greetings we form the largest privately listed greeting card and social expression group in the world offering an extensive product line including greeting cards, gift wrapping and dressings, stationery and calendars.

John Sands offers the very best product sourced globally from around the world and available nationally at leading retailers and newsagents across Australia and New Zealand.

A little bit of fascinating history…

The business named ‘John Sands’ was founded in Sydney, Australia by a 19 year old English immigrant John Sands in 1837.

He began building his publishing and stationery business in George Street, Sydney and in 1881, John Sands introduced the first Christmas and New Year’s Day greeting cards to be produced by an Australian printer, an idea that would endure throughout the decades. Through the years games, magazines and book publishing joined the original stationery product line, including maps for the defence effort during WW2!

The John Sands Family relinquished control of the company after 141 years in 1978. Acquired by American Greetings in 1996, John Sands has retained its name and became part of the global company.

In 2017 John Sands celebrated its 180th anniversary and is incredibly proud its product has helped us celebrate life’s special moments and connect with family, friends and colleagues.